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DataBase Enabled Ads
Part 3.

each day because potential customers don't want to bother clicking through to the company's site," says Dan D. Gutierrez, Founder and CEO of eCriteria. "With our intelligent, database-enabled banner ads, companies have yet another chance to save business leads and collect information about their customers. This new feature is a great example of the flexibility of eCriteria's web database publishing capabilities."

About eCriteria. eCriteria, is a self-funded spin-off venture of 17 year old AMULET Development Corp. (www.amuletc.com), a database back-end web development and e-commerce integration firm based in Los Angeles with an office in Cambridge, MA. eCriteria defines a new genre of ASP called a Database Service Provider (DSP), providing a facility for quick, easy, and cost effective publishing of "shrink-wrap" web databases. eCriteria requires no programming or knowledge of databases. Using the Web Database Publishing Wizard, Data Authors may create their own web databases in 10 minutes or less. The site is located at www.eCriteria.ws.

Link to E infonews Home Page. Link to enews feature story page. Link to the evues feature stories. Link to Free Learning Center Link to Profile Features Page. Link to Editorial Mission Page. Link to the Interactive applications page, forums, guest books, and feed back form. Link to AdPronline E-mail

Go to New Main Site

Link to enews feature story page. Link to Database Enabled Banner Ads Story part 2. Link to enews feature story page. Link to Video Feedsl Link to Database Enabled Banner Ads Story part 2.