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Profile
Mr. Fernando Hernandez Named AT&T Supplier Diversity
Group Procurement Director
BEDMINSTER,
N.J.- AT&T today announced that Fernando Hernandez, 39, has been named
AT&T Supplier Diversity Group Procurement Director .
AT&T
has had a long-standing commitment to use suppliers representing minority,
women and service disabled veteran-owned businesses. In his new role,
Hernandez will develop strategies designed to maximize AT&T's use
of minority suppliers and contractors.
Since
joining AT&T in 1990, Hernandez has worked with the minority and women
business market segment, and business and constituency leaders. His responsibilities
also included development of multicultural marketing programs for both
AT&T's Business and Consumer divisions.
In 1992,
Hernandez directed the launching of AT&T's first Hispanic, African
American and Asian American marketing programs.
"Fernando
Hernandez brings a wealth of experience in multicultural and global marketing
that will serve him well in his new position," said Debra Bell, AT&T
Chief Procurement Officer.
Hernandez
is a graduate of St. Peter's College in New Jersey, where he majored in
accounting. He also studied at the Pennsylvania-based Wharton School of
Business, and is pursuing a graduate degree in information sciences at
Stevens Institute of Technology in New Jersey.
A much
sought-after speaker on multicultural issues, Hernandez, who is fluent
in Spanish and English, is co-authoring a book on multicultural marketing
in America. He was recognized recently by the American Marketing Association
for his work in promoting awareness of multicultural diversity and its
impact in the workplace.
Hernandez
lives in New Jersey |
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